Proximus all set for the kick-off of the new UEFA Champions League season
Thanks to the extension of the UEFA Champions League broadcasting rights for the next three seasons, Proximus will be the only operator in Belgium to broadcast all of the top European football matches until 2024, including a number of not-to-be-missed exclusives such as PSG - Manchester City and Inter Milan - Real Madrid. And that's not all: to give football fans what they’re really looking for, Proximus will cover the latest Champions League news in different formats from Monday to Thursday. Proximus will also be fielding a team of experienced experts on the flagship Multi Live program and to provide the commentary from Europe's finest stadiums.
Premium football fans will be delighted: throughout this new season, they have a front seat for the best European football matches on the Pickx+ Sports channels and Pickx+, included in the TV option All Sports. For the next three seasons (until 2024), Proximus will be the only operator in Belgium to broadcast all 137 UEFA Champions League matches live, from the play-offs at the end of August to the final on May 28, 2022, as well as the UEFA Super Cup.
Messi's PSG against Kevin De Bruyne's City exclusively at Proximus!
The draw for the group stages of the UEFA Champions League means that some exciting matches are in store for Proximus subscribers. The first and second legs of the matches between PSG and Manchester City, Real Madrid and Inter Milan, Liverpool and AC Milan, Ajax and Dortmund and Liverpool and Atlético Madrid will be broadcast exclusively on Pickx+ Sports.
New this year, on the Tuesday evenings on which Bruges don’t have a match lined up (Matchdays 1, 4 and 5 of the group stage), Pickx+ Sports will be the only channel in Flanders to broadcast the matches. Here too, there are a few big encounters to look out for: FC Barcelona - Bayern Munich, Chelsea - Juventus or Atalanta - Manchester United.
To make Proximus a real matchwinner among football fans, it will be putting more emphasis on editorial content. From Monday to Thursday, it will cover UEFA Champions League news in different formats and on its different media:
The Champions Club
Every Monday of each European week, at 6 pm, Vincenzo Ciuro (FR) and Nicolas De Brabander (NL) and their consultants of the day will be at the ready in the run-up to the two upcoming UEFA Champions League evenings and debrief the European news in an audio and video podcast. The program will include the fixtures not to be missed, the players to look out for, exclusive interviews, the performances of our Red Devils, and more. The podcast will be available to watch and replay for free on Pickx.be, as well as in the Pickx on-demand section for TV customers. It is also available on Apple Music and Spotify.
Studio, Multi Live and live matches!
Every Tuesday and Wednesday during the UEFA Champions League, there will be studio, Multi Live and live match broadcasts. From 8.15pm onwards, Marc Delire or Vincenzo Ciuro (FR) and Peter Vandenbempt, Nicolas De Brabander or Niko Lainé (NL) will be warming up for the evening ahead with their consultants of the day. Thanks to the various Pickx+ Sports channels and Pickx+ (included in the TV option All Sports), customers can pick the match they want to watch from among all the matches being played simultaneously, or enjoy a unique experience by following all the matches at the same time thanks to Multi Live, Proximus' flagship and exclusive program for several seasons now. This is the program that allows subscribers to move from stadium to stadium, following the important or decisive actions, so that they don't miss anything of each match.
Post-match reactions and summaries
Every Thursday of each European week, Proximus teams will debrief, analyze and comment on the results and highlights of the two UEFA Champions League evenings in Flash Back (FR) / Terugvlucht (NL), an original and short format, featuring unreleased behind-the-scenes footage from our traveling commentators and experts.
Goals, highlights and summaries of all the matches will be available on Pickx.be. The UEFA Champions League magazines will be broadcast on the Pickx+ Sports channels and will also be available 'On Demand' on the Pickx platform (TV, web and app).
To ensure this unique coverage of the UEFA Champions League, Proximus is proud to once again present an editorial team of commentators and consultants who are not only experts but also, and above all, passionate about football.
The French-speaking team for the 2021-2022 season will be headed up by Marc Delire and Vincenzo Ciuro. Other commentators Mathieu Istace and Quentin Volvert will complete the team, as well as experts Thomas Chatelle, Khalilou Fadiga, Alexandre Teklak, Benoit Thans, Johan Walem and the new faces, Will Still and Anne-Sophie de Pauw.
Dutch-speaking football fans will also be able to rely on a large team of experts and talented personalities to comment on the matches. Nicolas De Brabander and Niko Lainé will take over as presenters. The team will be completed by the other commentators Peter Vandenbempt Wilfried Mostinckx and experts Wim De Coninck, Mo Messoudi, Wesley Sonck, Franky Van der Elst and Gert Verheyen, who will share their sharp analysis and insights with viewers.
While all UEFA Champions League matches are of course available everywhere and on all screens thanks to the Proximus Pickx app, the latter also offers a unique experience thanks to its "interactive video player", which allows you to relive the best actions of the match (goals, penalties, chances, cards, etc.) in just one click, or to discover the details of the composition of the teams, the key statistics of the match, or to browse through the history of the matches between the two teams, etc.
The TV All Sports option and the Pickx+ and Pickx+ Sports channels, a must for sports-made Proximus customers
All UEFA Champions League matches can be followed on the Pickx+ Sports channels, available in the Proximus TV All Sports option. The TV All Sports option offers sports content for real fans: Jupiler Pro League and D1B, the entire UEFA Champions League, the best of European football (Liga, SerieA, Bundesliga, FA Cup, etc.) as well as basketball, hockey, cycling and cyclo-cross, tennis, motor sports, etc. for €16.99 per month.
One match per day during this group stage will be on Pickx+, Proximus' new exclusive channel with a wide range of content for all members of the family. The channel is available for Family (from 15/09), All Stars, All Sports or All Stars & Sports customers. It has just been launched as a separate TV option at €4.99 per month (following a free trial period of three months).